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Cozy Dojo is a coaching program in L.A. designed for indie musicians to bring their ideas home through minting and mastering.
Cozy Dojo
Services
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With new and raw ideas serving as the inspiration for the brand, we developed a visual identity centered around the initial step of grounding ideas: the scribbles found on post-it notes.
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We also developed "Mooney" - a mascot that represents the guidence offered by Cozy Dojo throughout a musician's journey.
"Mooney" is the contemporary, Californian version to the legendary Microsoft "Clippy," providing assistance to musicians as they navigate the process of bringing their ideas to life through the right structure and support.
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